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    				   By:
                	Jane R. Bicks, D.V.M.            	 
    				  
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        			What to Feed your Dog  
By: Jane R. Bicks, D.V.M. 
 
 
Your Dog Can Have A Long and Healthy Life 
 
Studies have show that many chronic and degenerative diseases 
seen in humans many be caused or complicated by a poor, 
inadequate diet, minimal exercise, lack of fresh drinking water, 
and even emotional stress. 
 
 
It is not coincidental then, that these very same issues may 
negatively impact the health of your pets as well. The health 
care and maintenance program you provide the pets in your care, 
together with help from your veterinarian, will go a long way 
in determining the quality and longevity of their lifespan! 
 
 
Making sure your dog stays healthy does involve some work. 
The most important person involved in keeping things that 
way is, of course, you. Only you know how they feel. You 
are the one on the front lines who senses if something 
unusual is going on. Certainly, the opposite is true; some dog 
owners wait for illness to arrive before paying serious enough 
attention to their pet's health to take action. 
 
 
On the plus side, however, taking care of your dog's health is 
really not as hard as it might seem. If you are not already 
actively involved, you can, with very little effort, get started 
quickly and easily. Is it worth the effort? Of Course, if 
you love your pet, the answer is yes! 
 
 
Not only is the good health of your pet well worth the 
time and energy it takes to insure they live a long and 
healthy life, it will save you money in the long run too! 
 
Unhealthy, Inadequate Pet Food 
 
Exercise is important. So is the availability of lots of fresh, 
clean drinking water. But for now, we are going to talk about 
pet food. Did you know that three out of the five major pet food 
companies in the United States are actually subsidiaries of 
major multi-national companies? 
 
 
From a business standpoint, for them, this is ideal. First, it 
increases bulk purchasing power. Second, it represents a 
captive market in which to capitalize upon their own industries 
waste products, which form a convenient source of "ingredients" 
for your pet's food. Third, it reduces the retail price on their 
pet food products. 
 
 
The High Cost of Cheap Kibble 
 
At first glance, $9.95 for a 40 pound bag of dog food may 
appear to be quite a bargain. However, keep in mind that the 
purchasing price of such pet foods does not automatically 
determine their quality. 
 
It is unrealistic to expect so called "bargain" kibble to contain 
plump whole chicken meat, choice cuts of beef, wholesome 
grains, and all the nourishing nutrition your pet will ever need. 
 
The added cost to include quality products like those would 
force the manufacturers to raise their prices. 
 
In the long run, so called "bargain" foods actually turn  
out costing you more. 
 
 
Here's why. 
 
Studies show that almost without exception, your pet  
will eat more "bargain" food than a nutritious, natural 
alternative. 
 
 
He has to eat more in order to make up for the missing 
nutrition. Your pet will actually eat less of a quality, 
nutritious food  such as California Natural, Innova or EVO because it contains all the nutrients necessary for good health. The natural tendency for 
your pet's body is to retain more from these nutrient 
rich brands, because the ingredients are used to 
build new cells, and healthy blood. 
 
 
Because "bargain" foods do not contain the nourishing 
nutrition your pet needs on a daily basis, it passes 
quickly through the body. This quick exit, translates 
into the dog or cat becoming hungrier sooner. 
 
 
Suddenly that 40 pound bag of $9.95 kibble isn't such 
a great deal after all. On top of everything else, 
consider the amount of money you likely will save  
simply by not having to spend it on veterinarian bills 
trying to save your pet from any number of illness that 
may be caused by un-healthy foods. 
 
 
What does it cost you for a trip to your vets just 
for a routine checkup? $75 to $100.00 or more is 
the typical price for just walking in the door, 
then if there are any medications or procedures, 
the bill can quickly skyrocket to well over $500.00! 
 
 
While the cost of a natural dog food with quality ingredients 
is a bit higher up front, where would you rather 
spend your money? Paying a little bit more for 
their nutrition....or paying a vet in an emergency 
situation to try and get your pet well again? 
 
It's your choice. 
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